The LUNA Chix return to the Kenda BikeFest, presented by Dirt Rag!

Hancock, MA - May 5, 2008 - The snow is scarcely off the ground in western Massachusetts but already the pro rider roster for this summer's 14th annual mountain bike festival - The Kenda BikeFest, presented by Dirt Rag- is heating up with the addition of the LUNA Chix including both Alison Dunlap and Jimena Florit. Always a Festival favorite, the LUNA Chix will be offering a little something for everyone this year by featuring both women's-only and open clinics and rides. Alison Dunlap will lead a Beginner Women's Skills Clinic on Saturday morning followed later in the afternoon by Beginner ride that also features Jimena Florit - where festival riders can put their newly learned skills to the test. The LUNAs will also be leading Intermediate clinics, and rides all throughout the weekend along with autograph signing sessions and appearances at their Expo booth. Festival Event Director Joan Hanscom says, "We're so happy to have the LUNA Chix returning this year. They are a great group of women and it's a tremendous opportunity for us to work with these really gifted, top-level professional athletes who also appreciate the simplicity of having fun on the bike and the opportunity to get other people involved in the sport they love."

Now the proud mother of twin sons, Florit who has competed in 2 Olympic Games, 3 Pan-American Games, and 9 World Championships, won 4 NORBA Championships (XC and Short Track), and is Pan-American Gold medalist, says she "is thrilled to be attending the Kenda BikeFest - I really enjoy getting out with other riders, staying active and sharing my experiences and knowledge with other folks who love riding. I am so thankful to be representing the LUNA Women's MTB Team, to have their support and to have opportunities to do things like the Festival." Equally excited to be returning to the Festival for another summer weekend is Alison Dunlap. Dunlap, whose career lists World Championships victories, PanAm game gold medals, multiple National Championships, World Cup victories in both Cross Country and Cyclocross says, "I love coming to the Festival. I really enjoy coaching and the opportunity to teach both men and women about riding - technique, climbing, descending, cornering - all the fundamentals of cycling that you don't need to be a racer to appreciate or benefit from. Plus it's just a really, really fun weekend and a chance to camp out and reconnect with folks I haven't seen in a year."